75/ 100
C
OverallD67/100
Tom's of Maine Fluoride-Free Antiplaque Whitening Natural Toothpaste (2 Pack)

Tom's of Maine · Toothpaste

Tom's of Maine Fluoride-Free Antiplaque Whitening Natural Toothpaste (2 Pack)

C · Moderate

Lower concern; toothpaste formulations rarely require PFAS, but Tom's does not voluntarily disclose.

Verdict: BuyFluoride-free paste with established natural positioning and no major reported safety issues; lower PFAS concern aligns with category norms.

Tom's of Maine's fluoride-free toothpaste contains no coating, treatment, or nonstick features that typically require PFAS. The formula uses mineral abrasives and natural binding agents with no known PFAS application.

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Material

toothpaste gel/paste (mineral, humectant, and natural abrasive base)

Brand disclosure

Brand is silent on PFAS

Lab data

No public lab test

Why this grade

Category baseline

cosmetics is a category where PFAS exposure is more common.

Hurts the grade

No PFAS disclosure

No public statement about PFAS in this product.

Hurts the grade

Safe base material

Made from a material with no inherent PFAS use (ceramic, mineral, or natural fiber).

Helps the grade

The full breakdown

What it's made of and why it matters

Tom's of Maine fluoride-free whitening paste uses mineral abrasives (likely silica or calcium carbonate), humectants (glycerin), and plant-derived thickeners rather than synthetic polymers or harsh detergents. The formula avoids sodium lauryl sulfate, which is common in mainstream toothpastes. Because it lacks fluoride, efficacy against cavity prevention depends entirely on mechanical cleaning and any secondary agents like zinc citrate for plaque control; whitening is achieved through the abrasive action and mild polishing rather than peroxide bleaching.

The brand's record and disclosure

Tom's of Maine has marketed a natural, transparent positioning for decades and holds B Corp certification, signaling third-party oversight of labor and environmental practices. The brand does not publicly disclose PFAS testing or presence in any product line, which is typical for smaller personal care makers but reflects industry silence rather than affirmative safety proof. No major product recalls or health controversies are on record for this toothpaste line. The brand is owned by Colgate-Palmolive, a larger corporation, yet maintains independent formulation claims.

How it compares in its category

Fluoride-free toothpastes occupy a small segment focused on consumer preference rather than dental-health superiority; major health bodies (ADA, WHO) recommend fluoride for cavity prevention. Tom's version is priced higher than fluoride toothpastes but comparable to other natural/non-fluoride alternatives. The absence of SLS and inclusion of plant extracts appeals to sensitivity-conscious users, though the whitening claim is modest compared to peroxide-based whitening strips or gels.

If you buy it

Use twice daily with a soft-bristled brush for at least two minutes to maximize mechanical cleaning, since fluoride is absent. Store in a cool, dry place away from direct sunlight to preserve natural ingredients and prevent mold in the tube. Because fluoride-free formulas carry higher cavity risk, consider supplementary fluoride sources (mouthwash, professional treatments) if you have high cavity risk or poor oral hygiene. Replace the tube every 3 months after opening to avoid bacterial colonization of the paste.

Beyond PFAS: other things we checked

Established hazard classes for this product type, assessed from public information. These never change the PFAS grade; a Likely flag caps the Verdict at “Buy with care.”

None known

Formaldehyde or formaldehyde releasers

Tom's of Maine does not use formaldehyde-releasing preservatives (such as imidazolidinyl urea or DMDM hydantoin) in its natural product line; no reports of formaldehyde contamination in this product.

None known

Heavy metals in pigments or colorants

Natural toothpaste brands typically avoid synthetic azo dyes and heavy-metal-based pigments; no reported contamination with lead, cadmium, or chromium in Tom's of Maine products under standard regulatory monitoring.

Possible

Abrasive particle size and enamel wear

Mineral abrasives in whitening toothpastes can cause enamel wear with aggressive brushing, especially in users with naturally thin enamel or gum recession; Tom's formula is not labeled as low-abrasive, so individual sensitivity should guide use frequency and pressure.

Possible

Fragrance allergens and sensitizers

Tom's of Maine lists natural flavoring agents (peppermint, spearmint) which can trigger oral allergic contact dermatitis or sensitivity in a small subset of users; full fragrance ingredients are not always disclosed beyond 'natural flavors.'

None known

Talc contamination

Toothpaste formulas do not typically contain talc; no established use or reported presence in Tom's of Maine toothpastes.

What we don’t know

This grade is a model-based estimate from public materials, coatings, and brand disclosure at 78% confidence. It is not a lab result.

No independent PFAS lab test is on record for this exact product. A lab test could move the score in either direction.

The brand has not made a specific, verifiable PFAS-free statement, so part of this score reflects that missing disclosure rather than a confirmed material.

Formulations and coatings change between production runs. Always check the current label before buying.

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More toothpaste grades

How we score: every product runs through the same public 0–100 rubric based on materials, coatings, brand disclosure, lab findings, and recalls. See the full methodology → Spotted a mistake? Report an error.